About Us
In a world full of distraction, Jannah is the Goal are on a mission to help Muslim women strive for their akhirah by creating Islamic lifestyles and habits that bring them closer to their Deen.
Background
Jannah is the Goal launched as a newsletter during Ramadan 2025 by Yasmin Qureshi. She was Inspired by the habits she’d built during the blessed month—praying salah, reading Quran, dhikr, and gaining knowledge—and wanted them to continue long after Ramadan was over.
Shortly after launching the newsletter, Yasmin launched the website with a vision of turning Jannah is the Goal into a go-to hub for Muslimah’s seeking inspiration to build their very own Islamic lifestyle.